← madealone3 essays
Notes from a company of one.
Long-form essays on building, pricing, and maintaining seven products alone. Slow to write, slow to publish. New ones land roughly once a month.
- 3 min →
Seven products, no team, no funding
What it actually looks like to ship and maintain seven live products alone — the weekly shape, the trade-offs, and the three things I was completely wrong about going in.
soloprocess - 3 min →
The economics of one
A solo company runs on different math than a startup. Lower revenue is survivable; high overhead is not. Here is the spreadsheet I actually live by, and the three rules that fall out of it.
businessfinance - 3 min →
Why I still write CSS by hand
Frameworks come and go. The cascade does not. A short, practical defense of writing styles the slow way — even in 2026, even with seven products to maintain.
craftcss